Yesterday , I was attracted by the Wired Magazine Gadget LabsÂ headline “Amazon: Kindle Books Outsold Real Books This Christmas.” According to a release cited in the article:
â€œ[the] Kindle has become the most gifted item in Amazonâ€™s history …
… On Christmas Day customers purchased more Kindle books than physical books.â€
Now unlike my good friend Vincent Flanders, I’m not ready to tweet:
That said, when I look at all the paper my own church consumes on a weekly basis, I have to wonder if we don’t have as a mission initiative keeping the fine folks at Dunder Mifflin employed (let the reader understand).
This all got me to thinking, even though I’m not the type of guy who is going to chain himself to a tree – I do think judicious of resources falls under good stewardship – and that includes both natural resources as well as financial.
Meaning, as we continue to see the emergence of digital media devices, such as the Kindle and/or smart phones, why not consider providing and/or publishing more and more of your organizations information in supported by such devices?
Providing: let’s say you want to study Os Guinness’ “Dining with the Devil: The Megachurch Movement Flirts with Modernity”. The Paperback version is $12.82 not including the cost of shipping. The Kindle price for the same is $9.99. That’s about a 33% difference, again not including the cost of shipping.
Publishing: each Christmas and Easter, I see many churches publish multi-page pamphlets that contain all the bulletins for all the services. These are nice as they provide continuity, but I can also see where they’re going to run the church and/or charity a few bucks – especially as people forget to bring with them their nicely stapled paper pile from the previous week.
Yes, Amazon does get to keep about $0.65 of every dollar, but I do think there is a cost savings and possibly cost recovery even if your organization only charges the minimum $0.99 cents to sell your Advent Season bulletin on the Kindle.
Similarly, what would be the cost of simply pushing out to your organization’s website the average, weekly bulletin out to PDF or HTML for consumption by those in your congregation armed with BlackBerry’s and/or iPhones? Other than setting up the router? Especially since they can then also use the same network to follow-along Scripture readings with the mobile version of the ESV Bible?
Point is, I think it’s time to look around your church and/or charity’s offices and meeting rooms and see just how much paper could be saved by simply publishing the temporal stuff online.
What are your thoughts?