Tag: blogging

  • 5 things more things about Christian spam email bombing runs

    Ever get that annoying email from a church, friend, and/or family member who ‘accidentally‘ sent a rant to everyone in their address book and/or a group-related email directory? With the recent election, my wife and I have been getting more than our fair share.

    And while I’ve written about how to address ‘Christian SPAM‘ in the recent past, I wanted to share with you my most recent response to what I sub-categorize as Christian SPAM email bombing runs (CSEBRs):

    – – – § – – –

    Hi {name withheld to protect the guilty};

    Next time we get together, make sure I spend about 5 minutes on my laptop showing you 5 cool — and free — things about the web that don’t rock like it’s 1995. For example:

    • Twitter – a “microblog” mechanism that lets you post 140 characters on any topic you want as often as you want. This is especially great as you’re standing around bored, upset, amused, and/or excited about things while equipped with nothing more than your cell phone. For an example, check mine out at http://twitter.com/deanpeters – no great shakes, but I’ve got enough subscribers whom seem interested.
    • Facebook – a social networking service where friends and families can subscribe where you can post thoughts like the ones below and then engage people in dialog and/or banter as they can post comments, etc .. It’s also a nice place to throw out some family pix. If you’d like, I can also show you how to “plug-in” a Facebook app that update to your “wall” every time you post on Twitter (synchronization is an amazing thing). Here’s a link to my profie http://is.gd/6MgW … note how I used the http://is.gd mechanism to shorten the URL.
    • Blogger.com – now I know Twitter and FaceBook have obviated bloggery to some degree, but I still love it as it allows me to venture deep into topics I enjoy such as healing church websites and the Hashemite Kingdom of Jordan. Moreover, less constraints on what I can post – and if you like, you can make some buck$ via instruments like Google’s adsense. Oh BTW, I’ve got my WordPress-driven blogs set up with the ‘twitter tools plugin‘ to update my Twitter and Facebook pages when I post. Best thing, again, people can subscribe to your blog’s RSS feed to keep up to date.
    • Google Reader – note I’ve mentioned subscribe 3 times now. All of the above allow individuals to subscribe either through the site’s syndication feed (RSS) and/or through email alerts with links to the juicy and compelling content. And not just from annoying friends like me, but any blog, news wire, newspaper, microblog and/or social network to which you’re inclined to observe.
    • BCC – finally … and I can’t stress this enough … if you must use email, that’s cool. But please, do me and others on your distribution one favor – use the BCC mechanism to distribute the email. Blind Carbon Copy is cool in that it’ll protect your friends, family and loved ones from nasty spammers and idiots like me from exposing their email addresses “into the wild.“Oh, and if you use a free email service like gMail, you can create categories for both incoming and outgoing email addresses – which is really handy when you quickly send out email broadcats to select groups of your address book (using BCC of course).

    Anyway, have a great Sunday – and give  {spouse name withheld to protect the innocent} a hug from us.

    Your (annoying) friend;

    Dean

    – – – § – – –

    Feel free to use any portion of this email to respond to Christian SPAM email bombing runs aimed in your direction. Or better yet, just send them a link here.

    I’ll be glad to respond to their rationalizations and excuses by explaining how the are endangering the tax exempt status of their church by dumping a political kvetch on the Sunday school rolls.

  • Spring Cleaning, or time for a HealYourChurchWebsite do-over.

    Time for Heal Your Church Website to upgrade her browsing experience.The birds are singing, the flowers are blooming and WordPress 2.5 has been ‘in the wild’ for a couple of weeks. These factors, and the fact that my own blog is getting a bit crufty has me thinking it is time for yet another Heal Your Church Website do-over. That and I’ve been getting some ‘love notes’ that either fall into the category “how do I get started” or “you reviewed my site, so here is why your blog sucks.” I figure success is the best response, so here’s my initial game plan – thinking out loud as some of you may be in a similar situation of having to freshen up your church and/or charity website.

    1. Research

      I’ve already got a good idea of what I want to say, so mostly in this case I need study what resonates via the results I’ve been collecting via Google Analytics and FeedBurner, including:

      • keywords,
      • popular pages,
      • unusual usages of feeds,
      • any patterns in exit pages,
      • any patterns in entry pages,
      • and any patterns in people navigating into the site.

      I’ll couple this with looking over my error logs to see where people are stumbling the most. I think looking over some of the nicer ‘love notes’ may also be useful as they’re often requests for information I’ve published before.

    2. Plan and ‘objectifry’

      Meaning, based on the research above – along with day-to-day experiences, enumerate a set of requirements and objectives mostly based on needs, though since it is a personal blog, some wants too.

    3. Backup everything

      I need to not only save everything, but also insure I have an effective restoration/rollback plan in the off-chance things go horribly wrong (like I don’t have the right version of PHP or MySQL, etc …).

    4. Re-factor my categories

      Some of these old categories are crufty and unintelligible. They need my healin’ sooner than later and I’m thinking probably better to do it before the upgrade than after – though the new version of WordPress may have some features and/or plug-ins that make such a migration less painful. I’ll have to research that.

    5. Draw out a new template

      First on paper, then later using PhotoShop or PhotoImpact. Don’t get me wrong, I still like the whole Byzantine Cross on the blue domes of Orthodox Churches at Santorini, and may have an opportunity soon to be there – but overall the current theme is beginning to wear. That and it’s just too darn dark.

    6. Upgrade to WordPress 2.5

      Knowing already that this step will likely include the following plugins:

      I already use some of the above, I also know others come ‘bundled’ with the WordPress 2.5 release. Also a word of warning to WordPress “n00bz” – I’ve got a very good idea of what I’m delivering here content-wise, so any and/or all of the selections above are based upon those needs; rather than those ‘neato-keen‘ inspirations.

    7. Update the Theme

      Either generate from scratch and/or adopt and/or modify an existing WordPress theme that is

      • A wider fixed or fluid width
      • Widget ready
      • Has an options page
      • 2 or 3 columns
      • Right sidebar
      • Brighter colors

      I also need to code the theme (or write a plugin) so the last 2 or 3 posts display in full, the next 8 or 10 as excerpts.

    8. Test the site

      • first for functional soundness (technical testing)
      • then to see if it meets my goals/objectives (use cases)
    9. Clean up crufty content

      Go through older articles, eliminating/archiving stuff that’s no longer relevant and cleaning-up some that got hammered by moving from MT 1.0 through 3.0 then to WP 1.5 through to 2.5.

    10. Sit back and enjoy

      Create numerous annoying posts about what pains I suffered executing on the above game plan.

    So here’s your chance kids – got something you’d like to see done differently here? Speak up, now’s your chance.

    Oh and if I get enough love notes and/or comments on this topic, I’ll discuss answers in a fun follow-up post. So be sure to make your notes to me pithy and quotable (and don’t forget the link to your site !-).

  • 5 tips for blogging sermons effectively

    Just publishing your sermon notes to your church’s blog is not enough – not if you want anyone to actually read them. Here are five simple things you can do to make your sermon notes more visible to more readers through more search engines.

    Why this is important:

    Ah sermons … the holy grail of any church website … not only because they provide church webmasters with a source of dynamic and (hopefully) compelling content, but because the (hopefully) compelling content serves seekers and members alike.

    Problem is, many sermons online go unread because they’re posted “as-is” rather than following these five simple steps that will (hopefully) increase their visibility on various search engines – especially Google:

    1. Put your key content on top

      Search engines index by title, so if you have some key words that represent your key points, put them in the title of your post – even if it is slightly different than the title of last Sunday’s sermon.

      Search engines display excerpts after the title – so help your readers out by putting your key points in those first 128 words or so.

    2. Lose the church-speak

      Don’t compel those not familiar with the vernacular of your congregation to have to learn a dialect of ancient Greek just to figure out what you’re saying.

      Likewise, avoid kitschy clichés and internal acronyms – they’re lost on first time visitors.

    3. Focus on what benefits the reader

      Rather than beating the faithful, make sure your titles and excerpts provide a “what’s in it for me” moment – so that the seeker is encourage to read the rest of the sermon, rather than click on over to CNN.
      For example, instead of:

      • title: Seven Deadly Sins
        excerpt: Seven reasons the World is going to hell in a hand basket

      Try:

      • title: The Wisdom of Proverb 6
        excerpt: 7 things you can control to life better now and hereafter.
    4. Write inviting titles

      Write titles that make people hunger for more.
      For example, instead of:

      • This sermon will discuss the fruits of the spirit, how they effect you, and what you should do.

      Try:

      • 9 yummy fruits of the spirit to nourish your walk
    5. Enjoy the art of the subtitle

      For example, instead of simply:

      • Daniel 3:1-30

      Try:

      • Daniel 3: Nebuchadnezzar’s epiphany at the fiery furnace door

    Here’s the best part of the above – while I demonstrated changes in titles – I did so without compromising on the content. Same can go for you.

    And how will you know if and when you’re effectively re-factoring your sermon titles and excerpts? Simple – begin using tools such as Google’s Analytics to track not only how many visitors hit your site, but what key words they use to get there and how long they stay there when they visit.

    Such analysis will quickly provide you with the information you need to gauge just how well you’re doing when you post your sermons online – especially those of you using blogs at inexpensive content management systems for your church and/or charity organization.